e.l.f.Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Pitch Black
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e.l.f.Lash 'N Roll Mascara, Curling Mascara For Visibly Lifted Lashes, Lifts & Separates Lashes. Long-Lasting Formula, Vegan & Cruelty-Free, Pitch Black

4.4/5
Product ID: 537601331
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Details

  • Color
    Pitch Black
  • Product Benefits
    Volumizing for
  • Special Feature
    Built-In Brush
  • Brand
    e.l.f.
  • Item Form
    Liquid
Long-Lasting Formula
🌱Vegan & Cruelty-Free
🔄Double-Sided Brush

Description

✨ Unleash Your Inner Lash Goddess! ✨

  • SKIN LOVING INGREDIENTS - Beauty that cares for your skin, minus the nasties.
  • JOIN THE LASH REVOLUTION - Elevate your lash game and be part of the beauty movement!
  • SMUDGE FLAKE RESISTANT - Stay fabulous all day without the worry of touch-ups.
  • MAXIMUM CURL NO CURLER NEEDED - Experience the ultimate lift with every swipe!
  • PRECISION APPLICATION FOR FLAWLESS LASHES - Our innovative brush design ensures every lash is perfectly coated.

e.l.f. Lash 'N Roll Mascara is a revolutionary curling mascara designed to lift and separate lashes without the need for a lash curler. Featuring a double-sided silicone brush, this long-lasting, smudge-resistant formula is vegan, cruelty-free, and enriched with skin-loving ingredients, making it a perfect choice for beauty enthusiasts who value both performance and ethical standards.

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Have a Question? See What Others Asked

Is it waterproof?
Is this ophthalmologist tested and non comedogenic
What’s the difference between black and pitch black?
Is it a tubing mascara?

Reviews

4.4

All from verified purchases

T**L

Exactly the same as e.l.f. Lash XTNDR Mascara, just as wonderful!

I ordered this and e.l.f. Lash XTNDR Mascara at the same time. They both got good reviews on Makeup Alley, so I wanted to compare them. I first tried the Lash XTNDR and loved it, my review is here: https://www.amazon.com/gp/customer-reviews/R1IXHQB5YL052Q?ie=UTF8&ASIN=B0CPFXVC1SWhen I put this Lash 'N Roll on, I was confused as it looked and felt the same as Lash XTNDR, although this is not advertised as a tubing mascara like Lash XTNDR. It even has the same brush, the brown color is the same, the containers are the same shape, the only difference is the color of the cap.. It performed the same way that Lash XTNDR did. One day I wore one on my right eye, the other on my left, no difference all day. Finally I looked up the ingredients, they are the same!I wonder how many other cosmetic companies do this, especially ones like e.l.f. that make low-cost dupes of more expensive products? Anyway, it's good to know if e.l.f. ever discontinues one of these that there is a perfect substitute. In the meantime, I will buy whichever version has the best price at the time.So my review is the same as the one on Lash XTNDR. Another holy grail mascara!

A**O

Bold, Curling Power at an Unbeatable Price!

Recently tried the e.l.f. Lash ’N Roll Mascara in Pitch Black, and I’m impressed by how much lift and definition it delivers without clumping. The unique curling brush really hugs each lash, giving a noticeable “lift” effect right at the root. My lashes look longer, visibly separated, and beautifully fanned out—no spider-leg clusters in sight.The formula is lightweight yet buildable, so I can layer two coats for extra drama without it feeling heavy or stiff. It holds its curl all day, even in humid conditions, and doesn’t smudge or flake (I tested it through a long workday and a few happy tears). Plus, it’s vegan and cruelty-free, which is always a bonus.If you’re hunting for an affordable mascara that lifts, separates, and stays put from morning coffee to evening plans, this one’s a winner.

S**E

Subtle

This is a subtle mascara which defines lashes and gives a little lift with multiple coats. I appreciate the reasonable price, however I noticed that after a couple weeks if use, not much mascara is on the brush. I have to put the wand back in for enough product several times when applying. It also seems to be drying out.

G**E

Love It!

My favorite cheap mascara! I got tired of spending double digits on big name brand mascara so I went on a hunt for a cheap brand I’d like. This was it, my daughter isn’t sold on it, she likes so other cheap brand she found.Big name brand makeup has gotten way too overpriced and they can keep it. Plus, the cheap stuff is probably made in the same factory!

D**R

Wonderful mascara!

I was a die hard Benefits mascara user until I found this mascara. I love it! Curved wand end, which I love, instead of straight and 1/3 the price of Benefit.

S**M

Clumpy

Elf is my go to makeup products however I don't care much for the mascara. It goes on clumpy and definitely doesn't give you much volume (unless you like clumpy eyelashes 😆) it does last long if you can get past the clumps 😆 I probably won't be purchasing it again for myself however my daughter does like it. That's why I gave it 3 stars due to mixed reviews between the 2 of us ❤️

S**

New favorite mascara?

Maybe! I'm pretty picky about mascaras, but I saw this recommended on reddit and decided to try it. This picture is with just one coat. My lashes are usually the type to just kinda sit there since I don't curl them, but this gives them a natural looking curl instantly.I also like that the wand is thin because thicker ones tend to get messy. I haven't tested longevity or anything yet, but I'm hopeful it will hold up well.

M**N

Excellent dupe for Benefit’s Roller Lash Mascara

I bought this as a dupe for Benefit’s Roller Lash Mascara and I’m happy to say it doesn’t disappoint. It’s also a slightly thinner formula and it’s not clumping as bad as Benefit’s version does. Very happy!

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Pooja R.

The customer service exceeded my expectations. Perfect for buying products you can't find elsewhere.

1 week ago

Ali H.

Fast shipping and excellent packaging. The Leatherman tool feels very premium and sturdy.

1 day ago

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Trustpilot

TrustScore 4.5 | 7,300+ reviews

Meera L.

Smooth transaction and product arrived in perfect condition.

3 weeks ago

Anjali K.

The product quality is outstanding. Exactly what I needed for my work.

1 month ago

E L F Lash N Roll Mascara Curling Mascara Visibly | Desertcart Mongolia